Testimonials

Unedited feedback received after project completion, used with permission.

David is one of the best moderators that I’ve ever worked with. His expertise in group moderation and acute consumer insights provide good direction for developing brand strategy for numerous brands.”

Shelly ShumMarketing Advisor

They have demonstrated themselves to be meticulous, well organized, and very professional in what they do, especially in the qualitative area. Moreover it is their insightful analysis of the research findings that make them stand out against their competition.”

Antony ChowVice President–Grand China, Euro RSCG Partnership

I have witnessed a high level of professionalism, marketing insight, technical proficiency and responsible attitude in qualitative research delivered by Strategic Focus. They are of an exemplary standard among the research firms I have worked with before.”

Benjamin NgChief Executive Officer, enterpriseAsia.com plc

David’s professional attitude and his integrity on his jobs. He is not only a good business partner but also a very loyal one. I believe I rely and trust his professional advice more.”

Judy KongDirector of Client Services, Dentsu Inc. Hong Kong

David is one of the best moderators that I’ve worked with, in Hong Kong and China. His flexibility, dedication to his work, breadth of consumer insights, professionalism and dynamism made us keep coming back to him for both qual and quant research.”

Glenda TsangGroup Account Director, M&C Saatchi Asiahub

We gave David mission impossible with a research project in Guangzhou and Shanghai with an incredibly tight turn around time. Strategic Focus performed excellently and provided clearly mapped out results with insightful conclusions.”

Kerry FitzgeraldStrategic Planner, DDB Inc

Always thoughtfully minded with lots of insights that are right to the points.”

Amy TangMarketing Director, DKSH Hong Kong

The name of ‘Strategic Focus’ says it all. With David’s solid experience and passion in moderating, the research findings always come with clear insight which is supported by his thorough analysis.”

Julie NgExecutive Partner, Euro RSCG Partnership

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